Tag Archives: Active pen report

Apple Pencil and Active Pen Market Forecast

September 9, 2015

Today Apple announced its new iPad Pro with an active pen, which Apple branded it as “Apple Pencil”.

Figure 1: Apple pencil announcement

Apple pencil

Photo by: Techcrunch.

One year ago, in Touch Display Research article published in SID Information Display Journal July/Aug 2014 issue,  Dr. Jennifer Colegrove wrote, “In 2007, when Apple released the first iPhone with a projected-capacitive touch screen, it had the benefit of multi-touch, zero-force touch, good durability, etc.  Referring to the first iPhone at the Macworld Expo in 2007, Steve Jobs told his audience, “Nobody wants a stylus.  So let’s not use a stylus.  We’re going to use the best pointing device in the world.  We’re going to use a pointing device that we’re all born with – born with 10 of them.  We’re going to use our fingers.”  Job’s point of reference for this statement was the old resistive touch pen.  Since 2011, Apple has been investing heavily in active pens, and it’s my strong belief that Apple will release an active pen soon.

Now, 14 months later, our forecast becomes reality.

While finger touch is intuitive, active-pen writing is accurate, easier, and can add a personal touch.  Pen input is very useful in education and in certain types of language input, as well as in medical, financial, industrial, and content creation or markup applications.  Touch Display Research defines an active pen as one with an electronic circuit.  Some active pens have an integrated battery in them, some not.  A passive pen has neither an electronic circuit nor a battery.  According to our research, there are nine types of active-pen technologies and six passive-pen technologies, as summarized in figure here.

Figure 2: Active pens and passive pens are compared in terms of technologies, pen tips, batteries, and sensing interfaces.

active pen report table

Source: Touch Display Research, Active pen technologies, supply chain and market forecast 2014 report.

Active-pen technology is superior to passive-pen technology in terms of accuracy, pressure sensing, and ability to draw fine lines.  Active-pen usage should therefore experience rapid growth in the next several years.  In the Active Pen Technologies, Supply Chain and Market Forecast report, Touch Display Research forecasts that the market for active-pen writing modules (including pen sensor, one pen, and the controller IC) will increase from $931 million in 2014 to $4.17 billion in 2020.

Figure 3. Active pen market forecast to 2020

active pen forecast with TDR

Source: Touch Display Research, Active Pen Technologies, Supply Chain and Market Forecast Report, 2014

Thanks for reading,

Jennifer and team

Microsoft acquired part of N-trig for the pen

May 7, 2015

Recently, Microsoft acquired part of N-trig.  Mr. Stevie Bathiche, Microsoft Surface Distinguished Scientist wrote in Microsoft’s blog:  “Today we are excited to have acquired advanced digital pen technology from N-trig Ltd., with whom we’ve partnered closely for several years.”

As we know, N-trig was founded in 1999 with headquarter in Israel. N-trig has received over $120 million funding before. Their old investors include Microsoft. Microsoft hasn’t announce the amount regarding this acquisition yet. Rumors hold Microsoft paid about $200 million to acquire the pen-related part asset of N-trig.

Touch Display Research believe active-pen technology is superior to passive-pen technology in terms of accuracy, pressure sensing, and ability to draw fine lines. In the Active Pen report, Touch Display Research forecasted that the market for active-pen writing modules (including pen sensor, one pen, and the controller IC) will increase from $931 million in 2014 to $4.17 billion in 2020.

Figure. Active pen market forecast to 2020.

active pen forecast 2015.JPG

Source: Touch Display Research, Active Pen 2014 report.

Touch Display Research believes this is a good move for Microsoft.  More analysis about Microsoft, N-trig and Apple can be found in the Touch and Emerging Display monthly report, May issue.

Thanks for reading,

Jennifer and team

New trends in touch: ITO-replacement, active pen, touchless control

Aug 6, 2014
We just published an article in SID Information Display Journal, July/August 2014 issue—New Trends in Touch.

Figure. SID Information Display Journal
Information Display July Aug 14 cover
Source: SID Information Display, July/August 2014

With touch panels becoming ubiquitous, the touch industry is undergoing rapid change. Touch Display Research Inc. reports on its most recent survey of the leading manufacturers in the touch-screen, ITO replacement material, active pen and touchless control industry.

Here is the link to the full article. You can become a SID member right now on their website: www.sid.org.

Thanks for reading,
Jennifer and team

Microsoft Surface Pro 3 with active pen

May 20, 2014
Today Microsoft announced their new tablet PC: Surface Pro 3. It’s an improvement version over the Surface Pro 2. Although both tablets are with active pen, Surface Pro 3 is 32% thinner at only 0.36 inch, while the Surface Pro 2 is 0.53 inch thick. How does Microsoft Surface group achieve the thinness? The answer is in the touch and active pen technology.
Figure. Surface Pro 3 with active pen
surface pro 3 b
Source: Microsoft, May 2014

Simultaneous finger touch and pen writing are the ideal human machine interface. Active pen technology is superior to passive pen in terms of accuracy, pressure sensing, and input of fine line. In our recently released Active pen technologies supply chain and market forecast 2014 report, we forecast that active pen usage will have rapid growth in the next several years.
Touch Display Research’s “Active pen 2014 report” provides analysis of over a dozen digital pen technologies: nine active pen technologies and six passive pen technologies. All the Android and Windows devices with active pen are compared side by side in a single chart.
The attitude of leading brands toward active pen is analyzed. This includes Samsung, Sony, Intel, HP, Dell, Microsoft, Qualcomm, and Apple. You can subscribe to the report right now on our website.

Thanks for reading,
Jennifer and team