Magneti Marelli automotive touch display and ADAS

Jan 30th, 2019, by Jennifer Colegrove, Ph.D., CEO and Principal Analyst, Touch Display Research

(This article is an abstract from the “Touch and Emerging Display monthly report”. For the full analysist and report, you can subscribe here in the Market Research Report page.)

Magneti Marelli is an automotive tier-one system supplier headquartered in Italy. It was founded 100 years ago in 1919 with business focusing on automotive, telecommunication, and other areas.

Magneti Marelli currently has approximately 44,000 employees with 8.2 Billion Euro revenue in 2017. In 2018, Magneti Marelli invested in LeddarTech for solid state LiDAR technology.

At CES 2019, Touch Display Research was invited and met Magneti Marelli at their suite at Wynn hotel and saw their newest demos.

Figure: Magneti Marelli showcase at CES 2019

Photo source: Touch Display Research

We met with Magneti Marelli’s Head of Marketing and Communications—Ms. Lisa Van Giesen, and their Electronic R&D Manager–Mr. Daniel Oliveira—who is based in China and in charge of their business serving Chinese automotive brands. We also met with Magneti Marelli’s Director of Program Management–Mr. Scott Shultz—who is based in Michigan, U.S.A. and in charge of their business in the U.S. market.

In the “Automotive touch, display, ADAS and touchless HMI 2018 report, second edition” Touch Display Research Inc. analyzed automotive touch screen, display, ADAS (Advanced Driver Assistant System), and touchless human-machine-interaction (HMI) technologies and supply chain. More than 500 companies working on automotive technologies are profiled in the report.

The automotive touch screen, display, ADAS and material supply chain is evolving. How to prepare your company to benefit, not loose from this new trend? 9 strategies to benefit from this automotive supply chain change are provided in this report.

What is Magneti Marelli’s new technologies and strategy for 2019 and beyond?

All these are covered in the recently published Touch and Emerging Display monthly report.

Thanks for reading,

Dr. Jennifer Colegrove and team