Tag Archives: Apple EV

Apple EV features?

January 25, 2024, by Jennifer Colegrove Ph.D. Principal Analyst, Touch Display Research Inc. and Battery Market Research

In January 2024, Bloomberg reported the updated rumor about Apple to release an electric vehicle (EV) in 2028. The rumors about Apple EV have been circulating the industry for about a decade. The rumored the release day has been postponed from 2019, to 2024, to 2026, and now to 2028.

I started analyze the future Apple EV in “EV Battery Technologies, Supply Chain, and Market Forecast 2021-2031 Report”, which was published in 2021.

The EV battery report profiled over 180 battery-related companies and research institutes.  Over 40 major battery factories, including Tesla and Panasonic, LG Energy Solution and GM, CATL, and their capacity are listed and forecast to 2031 in the report.

Figure: EV Battery Technologies, Supply Chain, Market Forecast 2021-2031 Report cover

Source: Battery Market Research, a subsidiary of Touch Display Research Inc.

“Battery Market Research forecasts that electric vehicle (EV) penetration will reach 52% by 2031. To achieve the fast growth of electric vehicle, batteries are the most critical components. Battery technologies and supply chains are either a company’s bottleneck or the enablers to achieve fast electric vehicle growth. The EV battery competition is heating up. Our ‘EV Battery Technologies, Supply Chain and Market Forecast 2021-2031 Report’ can be a helping hand right now,” said Dr. Jennifer Colegrove, CEO and Principal Analyst at Battery Market Research and author of the report.

Besides EV battery, I’m certain that Apple will feature the advanced touch screen, display, ADAS (Advanced Driver Assistant System), and touchless human-machine-interaction (HMI) technologies in its upcoming electric vehicles. I’ve been analyzing the touch display market since 2006. In the “Automotive Touch, Display, ADAS and Touchless HMI 2022 Report, 5th Edition” Touch Display Research Inc., a market research and consulting firm, analyzes automotive touch screen, display, ADAS (Advanced Driver Assistant System), and touchless human-machine-interaction (HMI) technologies and supply chain. This is the 5th edition with many updates over the fourth edition (published in 2021). More than 700 companies working on automotive technologies are profiled in the report.

Figure. Automotive touch, display, ADAS and touchless HMI technologies, supply chain, and market forecast 2022-2029 report

Source: Touch Display Research, Sept 2022

This report mainly covers four parts of the automotive industry: touch, display, ADAS (Advanced Driver Assistant System), and touchless HMI. We also discussed other emerging technologies for automotive, including self-driving vehicles, smart windows, haptic feedback, micro and mini LED lighting, batteries and fuel cells, augmented reality, and virtual reality for the automotive market.

Table of contents and report sample are available upon request.

  • Dr. Colegrove, author of this report, has conducted many first-hand surveys and interviews with touch panel suppliers, display suppliers, touchless sensor suppliers, automotive system integrators, and automotive brand companies in the past 12 years.
  • This report includes a PowerPoint file of over 600 pages and an Excel database.
  • The challenges of automotive technologies and business strategy recommendations are provided.
  • Market data in the report includes 7 years of history data (2015 -2021) and 8 years forecast (2022 to 2029).
  • The touch for automotive market forecast includes Unit, ASP and Revenue, with a detailed breakdown by projected capacitive touch (discrete), in-cell on-cell, resistive, and other touch technologies.
  • The display for automotive market forecast includes Unit, ASP and Revenue, with a detailed breakdown by 11 display technologies: quantum dot narrow band phosphor with blue mini LED backlight LCD, quantum dot narrow band phosphor with blue regular size LED backlight LCD, white mini LED backlight LCD, conventional TFT LCD, PMLCD or segmented, AMOLED, micro LED direct view, PMOLED+VFD, micro LED HUD, and conventional HUD.
  • The touchless HMI for automotive market forecast includes Unit, ASP and Revenue, with a detailed breakdown by ADAS ((Advanced Driver Assistant System), gesture control, eye-tracking, voice command, proximity touch, and other touchless technologies.
  • Regional analysis is also provided in this report.

What our clients say

“Jennifer, great report. Lots of real time up-to-date information. Also the insight and business strategy recommendation are invaluable to us. We really appreciate it.” –a client of the Automotive Touch, Display, ADAS and Touchless HMI Report

 “The Micro and Mini LED report is very helpful. Before, we know our technologies well, now with your report, we know all our competitors out there and their Pros and Cons too.”—a client of the Micro and Mini LED report.

“I recommended your Smart Windows Report to my company, and then my company bought it. The report is very useful– it opened a whole new world for us.” —a client of the Smart Window’s Report.

“We bought your Touch Panel for Vertical Market report two years ago, and based on the report, we formed a new division to target those markets, and now that division is doing very well.”—a client of the Touch Panel for Vertical Market report.

“Great report. It’s very thorough.”–a client of our ITO-replacement report

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About Touch Display Research Inc.

Touch Display Research, Inc. (https://TouchDisplayResearch.com) is a technology market research and consulting firm specializing in touch screen and emerging display technologies such as OLED displays, quantum dots, flexible displays, e-paper displays, ITO-replacement, Active pen, near-eye displays, smart windows, micro & mini LED, touchless Human-machine-interface, and EV batteries. Touch Display Research helps technology companies grow and connecting their technologies to the marketplace. We have been writing about OLED industry for over 10 years. We were the first company to publish Touchless Human-machine-interface report since 2014; we were the first company to publish Quantum Dot market reports since 2013. We were the first company to publish Active Pen market report, and ITO-replacement market report.  We have always been there to analyze new and emerging technologies. Touch Display Research provides reports, consulting, and due diligence to touch suppliers, display manufacturers, semiconductor companies, consumer electronics ODMs/OEMs, material suppliers, investors and venture capitalists. For report and consulting, please visit our website: TouchDisplayResearch.com. 

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